Everything you need to know about ISBN numbers

As if self publishing your own book wasn't hard enough - at some point you have to think about ISBN numbers. These confusing collection of seemingly random digits are more important than you think, so I've broken down everything you need to know in a complete, comprehensive guide.

Let's start at the beginning...

What is an ISBN?

ISBN stands for International Standard Book Number. They were 10 digits long, but since 2007 they are now always 13 digits long. While they may look random, they aren't at all and are made using a specific formula that makes them unique to each book.

From here on, we will be referring to the numbers as 'identifiers', because each number identifies something about your book. Bookstores, libraries, publishers and any other buyers use these identifiers to find your book and quickly find out more information they might need.

Each ISBN is split into 5 parts, sometimes separated visually by a hyphen. 

• The prefix "978" or "979"
• Country identifier
• Publisher identifier
• Title identifier
• Check digit

You might have seen ISBN numbers that don't quite follow this structure. In those cases, the ISBN numbers have been purchased in bulk, 10,000 or more at a time. Big companies like Amazon do this to redistribute to their clients who self publish through them. The identifiers are the same, but refer to Amazon's details rather than the details of each single book. Buyers can immediately tell by looking at the ISBN whether you have bought the ISBN in bulk as part of a large company, or if it was a single purchase and you are a self publisher. 

Now you know what an ISBN is, the next question is;

Should I buy an ISBN?

There are different options when it comes to ISBNs.

• Use an ISBN assigned by your publisher 
• Buy an ISBN yourself
• Buy a universal ISBN

Each method has it's own pros and cons. To see which one will work best for you, take a look at this breakdown below.

Assigned ISBN from your publisher

Online publishers such as Createspace give you the option to use one of their assigned ISBN numbers. This is often free, or at least the cheapest choice. However you may be limited to where you can distribute your book. The imprint will appear as 'Createspace' rather than your own name. You cannot transfer this ISBN to another publisher if you leave Createspace. If you don't plan to distribute outside of Createspace then this may be a good budget option for you.

Buy your own ISBN

Used by serious and professional authors, this option offers more flexibility than using an assigned ISBN. Your name will appear as the publisher and you can distribute to more channels. If you move to another publisher however, you will have to get a new ISBN

Buy a universal ISBN

Similar to buying your own ISBN above, this option also allows you to have your own name as publisher and distribute to more channels, but furthermore, with a universal ISBN you can move to another publisher and keep the same ISBN.

This option is the most expensive, costing around £90 or $99 USD

You might ask; 'What does it matter if Createspace are listed as the publisher?' Well, you might not mind, but bigger bookshops will not stock books that are listed as published by Createspace. If you're seriously trying to become a best-selling author, using an assigned ISBN could hinder you. 

It's worth noting as well, that you need an ISBN for each format of the book you are publishing, even if it is the same title. Here are some common scenarios which would require a new ISBN.

You add a hardback version = New ISBN

You added a page = New ISBN

You changed the title = New ISBN

You change the price = Same ISBN

You translate into a different language = New ISBN

You correct a spelling error = Same ISBN

You print a large-print format for blind readers = New ISBN

eBooks technically aren't required to have an ISBN number, yet you can still have one if you think you would benefit. They not only give the impression that you are more professional, but also make it easy for resellers and buyers to identify your book and it's details. Some big bookstores will not list your eBook on their site unless it has an ISBN.

Where do I buy my ISBN?

If you choose to use the assigned ISBN, Createspace will offer this when you create your title. But for the other options, you can buy them directly through the only companies who control them; Bowker in the US, and Nielson in the UK.

www.bowker.com

www.isbn.nielsenbook.co.uk

There are a plenty of third party sites who sell ISBNs, but I would steer clear of them. Not only do they cost more money, but you do not know what identifiers they are really using.

It's also good to know that not only can you save money buying the ISBN numbers directly, but you can get a good discount by buying in bulk too.

Where does my ISBN go?

Now you have your ISBN, you'll want to use it of course! 

Your ISBN should appear on your barcode. When you bought your ISBN they will have provided it as a barcode, so use this file to place onto your book cover. (Or give it to your designer for them to place)

The barcode should be on the back of the book, near the bottom. There's no point trying to be different and placing it somewhere else or in a weird shape, because all that will do is confuse buyers and sellers, and prevent them from quickly scanning your book for information.

For example, here is a recent book I illustrated, with the barcode placed on the back.

You might also include the ISBN number without the barcode inside the book, on the page with your copyright and legal information, like this;

So that's it! You know know everything there is to know about ISBN numbers and hopefully, you're armed with enough information to start buying yours. If you have any more tips about ISBNs, or would like to ask a questions about them, please feel free to leave a comment and I'll get back to you.

5 tips to writing books for children (With words by published children's author, Carol Baker!)

It isn't as easy as A B C. Writing for children is a lot more challenging then a lot of people would expect.

Children demand engaging, thought provoking and linguistically interesting books that capture their hearts and light up their imagination. As a writer is it difficult to know when your story is too simple or too complicated for your chosen age range, or even if your writing will appeal to your target age range.

I spoke to Carol Baker, a teacher with a passion for English Grammar who recently commissioned me to illustrate her own children's book; Armored Armadillo to Zippy Zebra – An alliterative anthology of animals

With Carol’s professional advice, I have compiled these 5 most important tips to writing for children.

Don’t preach or lecture

It’s tempting to put wholesome, life lessons into your book, especially if your story has a moral that is revealed at the end. But children know when they are being taught a lesson; and it’s too much like school. They spend much of their day being told what to do and taught how to behave, so young readers will shy away from books like this.

Try and avoid writing your ‘moral’ at the end of the story in an obvious way, and instead use the character and the story to show how the person has learned and changed. For example a book about a boy who never shares his toys may end with the boy learning to share, but instead of writing this as the boy’s Mum telling him, ‘Sharing is kind and the right thing to do, so you should always share,’ how about the boy finds out for himself that sharing makes him more popular and he prefers the friendships he makes more than his toys, leaving them discarded at the end of the book as he runs off to play with his friends?

Books that have good lessons hidden below the surface are much more likely to be fun to read, and children are smart enough to learn that this behaviour can benefit them too. When you find yourself preaching, ask yourself; how can I imply this without saying it outright?

Carol’s career as a teacher prepared her for this.

My passion has always been English grammar, and I particularly enjoyed teaching fairy tales and folk tales to children.  Valuable life lessons and English grammar structures can be learned from these simple stories which many of my ESL (English as a Second Language) students grasped unknowingly as they began reading.  A good teacher can make learning enjoyable.

Although “Armored Armadillo to Zippy Zebra, An Alliterative Anthology of Animals” can be read for pure enjoyment, many parents and teachers will appreciate the ways they can apply the book as a teaching tool. 

Write from a child’s point of view

A great practice session for this is to listen in on children having a conversation without adults. How do they ask questions? How do they put their sentences together? Children have a unique way of interacting with the world around them, and they will find it difficult to read a book that is written in an adult environment. 

A child will not only understand your story better, but they will also relate to your characters much more if they talk like them and think like them. Here’s a great example.

An adult might say; ‘Where does the sun go after sunset?’

A child might say; ‘Where does the sun sleep at night?’

If you are writing what you think a child should hear – stop right there. Go back and write as if you are immersed in the world of that child. Tables and chairs tower over your head, adults eat strange things and you can’t understand why pouring mud onto the living room carpet is so bad.

Don’t treat your readers like little kids

'But they ARE little kids!' I hear you exclaim.

Think about it. What child likes being told they’re too little and inexperienced? Young children love to think they’re all grown up. When they are reading (or being read to) they want to feel like they are powerful, respected and that the person telling the story understands them.

Children are a lot more intelligent and perceptive then most adults give them credit for. It’s a fine balance between giving them the opportunity to piece a story together themselves, working out something that they might not understand at first, and still keeping it simple enough that they can still follow the plot without getting frustrated and abandoning it. Carol Baker does this by providing some easy to pronounce, well-known words with new, more difficult ones that children can learn.

I knew I was going to choose an animal for each letter of the alphabet as the basis of my book, but it took me two years to decide what vehicle to use for showcasing these animals.  Should I make it funny or factual?  Should I make it rhyming?  What age readers should I target?  When I decided to give each animal an alliterative adjective, I saw alliteration as my vehicle.

Kid’s LOVE silly humour

While illustrating for Carol Baker, I slipped a pair of underpants into an illustration. Carol wasn’t keen on the idea and removed them to the dismay of her Granddaughter. After seeing her young test audience giggle so much when they saw the clothing, Carol decided to put the underpants back in.

It’s not just underpants. Snot, poop, bogies – if it’s gross and inappropriate, young kids will love it! Adults on the other hand, will have no idea what is so funny about it.

Don’t be scared to throw in a few rude situations in both your writing and the accompanying illustrations. If you’re unsure, test them out on a willing young subject and see if they laugh. You’ll be surprised!

Say more with fewer words

Children’s books typically have fewer words to play with; so don’t waste them. Make every word count by eliminating any words that aren’t essential to the story and use outstanding, interesting words that add to the atmosphere you are trying to create.

Carol Baker does this perfectly in her book. Without going over ten words per page, every single word she uses gives something to the reader so that the sound they make when spoken are pleasant to hear and conjure up the exact image that is needed to understand the meaning.

Tell the reader the important bits, and use the illustrations to show them the rest.

 Carol's inspiration for her book came in a dream one night and a few years later she's selling copies of her book on Amazon and Barnes & Noble as well as at local bookstores and events. 

My book showcases entertaining and educational alliterative descriptions of real animals with beautifully detailed and colorful illustrations which include an “I Spy” feature that can be enjoyed by both children and adults.

I’m very pleased with this project!  I have a brilliant illustrator, and I am proud of my alliterative descriptions.

You can your copy of Armored Armadillo to Zippy Zebra – An alliterative anthology of animals here; www.amazon.com

If you’re interested in getting a quote for illustrations for your book, you can email me to find out more! izzybean@izzybean.co.uk

Racing Pigs, Rescue Dogs, Chameleons and so much more! - 'End of the Year' Blog Post by Izzy bean Illustrations!

2014 has come to a close, and what a fantastic year it has been!

I've been lucky enough to work with some incredible people on such fantastic projects - every time I get an email from a potential client I can't wait to see what adventures I might be getting up to next! 2014 did not fail to deliver, so let's see what it brought...

Racing Pigs!

The year started off with a new Fairy Tale Trail book from a long time client Evergreen Creations LLC. Adding to an impressive line of books I've illustrated for this super company, including 'Beauty and the Bees' and 'Ciderella', The 'Three Racing Pigs' was a great way to start the year!

The Fairy Tale Trail is a great series of modern twists on old classics - all in the name of promoting agriculture education! Check out these pictures of children following the stories through corn mazes and farms across the US.

Doesn't it look like fun?!

You can find out more about the Fairy Tale Trail by visiting their website;

http://www.thefairytaletrail.com

And you can purchase the books through Amazon;

www.thefairytaletrail.com/order-now.html

The Three Racing Pigs set the standard for 2014 and the rest of the year whizzed by! 

I couldn't possibly talk about all of them, in fact I couldn't even pick out my favourite as they are all so fun! Here are a few random highlights that I'd like to share with you. 

The Sea Creatures are back!

Do you remember the loveable Sea Creatures battling the tide in Grandma PaintPot's beautiful book? Well they make a second appearance in Book Two - Leonard Limpet Makes A Splash!

Grandma PaintPot doesn't disappoint, this book is packed full of action, adventure and daring acts! 

You can buy this, and the first book in the series, through Amazon

Featuring the letter L...

2014 saw a lot of repeat custom, with Elinor Hamilton bringing me another book from her delightful range of 'speech therapy' sing-a-long nursery rhymes. This one is a favourite I'm sure you will all know, go on, have a little sing!

You can visit the official website here;

www.bookcastle4kids.com

A Promise and A Pledge...

I had heard of '1000 Books Before Kindergarten' before being contacted for this project. However when I started to find out more, I really appreciated just how great it really is.

"The concept is simple, the rewards are priceless. Read a book (any book, including this one) to your newborn, infant, and/or toddler. The goal is to have read 1,000 books (yes you can repeat books) before your precious one starts kindergarten. Does it sound hard? Not really if you think about it. If you read just 1 book a night, you will have read about 365 books in a year. That is 730 books in two years and 1,095 books in three years. If you consider that most children start kindergarten at around 5 years of age, you have more time than you think."

You can find out more about the project on their official website, which features articles, advice, reviews and tips!

www.1000booksbeforekindergarten.org

They even have an iTunes app!

Candy Chameleon...

In all my years of illustrating, I get to draw all manner of things. However, I had yet to draw a chameleon. So when Roxanne Dial contacted me about her book, I couldn't wait to get started! 

Candy Chameleon is the story of a lizard who has to find a way of standing out when she naturally blends in. I loved the premise and I loved using all the colours to bring Candy to life. This was a project I really enjoyed! 

You can buy the book right here!

The Missing Cakes

Last, but most definitely not least, is Policeman Paul by Chris Cader. A well written story about missing cakes - with loveable characters and a great plot twist! I'm not giving the game away, you'll have to read it for yourself!

So that's it for 2014. It's been a fun ride, thanks to everybody who shared it with me! My diary for 2015 is already starting to fill up fast, so I'll be sure to share some updates with you very soon!

I'd like to say and extra special thank you to all my clients - thank you for bringing me such fun and interesting projects to illustrate - you're the reason I love my job!

In the meantime, if you have a project you need illustrating, you can email me at izzybean@izzybean.co.uk

I hope you all had a year as good as I did, and I hope you have an even better 2015!

Izzy Bean